
The no problem people had a website problem.Operating over the last ninety years, Auto Owners Insurance is comprised of more than 6,100 independent agencies, selling personal and commercial property/casualty and life, health and annuity insurance in 25 states. The ProblemAuto Owners wanted to improve its online presence with a website that would appeal to both end customers and independent agencies alike. The project goal was to encourage customers to use their site as a resource tool, permitting visitors to find local agents and view local events, and supplying them with information about the benefits of becoming a client. The SolutionArtemis experience in creating custom applications, modules, and interactive features as well as our ability to design vibrant design templates was the major factor in their decision to choose us as their web partner. Artemis and Auto Owners went to work in building an interactive environment and improving usability.First, Auto Owners wanted customers to quickly and easily identify the closest agency. Artemis built an Agency Locator application though our form creation module that allows the visitor to input their home address or zip code and receive contact information of the closest agency. Secondly, Auto Owners wanted to allow visitors to view, by state, local recruiting events. The human resources recruiting events application addresses this task, allowing website administrators to update and broadcast recruiting events.
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