Artemis

Taking High School Athletics to New Levels

The MHSAA (Michigan High School Athletic Association) is a private, not-for-profit corporation of voluntary membership by over 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition.

The Problem

MHSAA was looking for a better way to organize their vast amount of information. This including better ways to display tournament scores across multiple sports categories, and get targeted content in front of their users. They also wanted a more professional design that focused on helping their users get to important information quickly and easily.

The Solution

Artemis Solutions spent a great deal of time architecting the information to the website and grouping and properly laying out content so that it was more easily consumable. The thematic and branding redesign helped to promote this new effective and focused content. Now coaches, parents, and the students could quickly find the information they commonly would access in a visually striking design.